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Learn. Strategize. Grow.

Running a successful fundraising or engagement campaign is difficult.  But the low acquisitions costs and the higher lifetime value of online supporters makes it a critical need in our digital age. (see below)

Even if you got the organization brass to O.K. your idea, the actual execution requires tons of planning, testing, calibration, recalibration, elbow grease, coordination, and lost sleep.  And that is all pre-launch.  Once you launch, it requires even more to ensure the right ROI.

HMC works with you to set targets for fundraising, advocacy, acquisition, online engagement, or any combination.  We then develop and manage a communications plan to meet those targets. We’ll also help you find the funds to pay for the project and train your team with the skills to do it on their own in the future.

Offerings

  • Online Strategy Development
  • Project Management
  • Competitive Analysis
  • Brainstorming
  • Engagement Schedules
  • Management Consulting
  • Workshops and Trainings


Click here: School is in session!

FACTS:

  • Donors acquired online are 2X more valuable than donors acquired offline
  • Average Facebook fan page has 6,500 fans
  • Organizations who measure social media ROI have a 6x higher chance of raising $100K
  • 44% higher conversion rates of fans who found your page via compelling video or content
  • .25% of all impressions convert to a donation
  • Average social media donation is $40-$60

Review how HMC can support your needs and ensure a strong social media presence.


Social Media 101 – Here’s My Chance provides organizations with training and basic infrastructure to establish effective social media presence. Includes: Facebook, Twitter, Youtube, Blogging and much much more!

Day 1 –  Social Media Basics aka the stepping stones to success
Day 2 – How to best use social media while keeping true to your mission

Content Culture 101 - HMC supplies organizations with training, understanding, and creative direction to establish a content culture. Creation and sharing of video, pictures, articles, and more ensure a body of content that directs people to your social media community.

Day 1 –  Know what content is best fit for your organization
Day 2 – Best practices to align with your goals